Welcome to the INTERIORS UK Exhibitor Spotlight, where each week we will be introducing one of our exhibitors and finding out more about their plans for the show in January.
We will be asking a key figure from each brand a few simple questions, to gain an insight into the lives and work of some of the best brands within the interior design industry.
And the best news is, you will be able to see more from each of these exciting exhibitors at the show by registering for INTERIORS UK.
Name: Donna Bellingham
Role: Brand Director
Company: Parker Knoll Upholstery Ltd
INTERIORS UK stand: 1/G5
Brief Brand Bio: The Parker Knoll Brand is a thoroughly British manufacturing company with an enviable heritage and reputation. Since 1869 when Frederick Parker created the chair making business that was to become Parker Knoll over 140 years ago, the brand has become renowned for designing and developing the best of British furniture of the highest possible quality.
Our aim is to design and develop the very best of British furniture for the next generation
If you could sum up your brand in 3 words, what would they be?
British, Heritage, High-Quality
Who or what is your biggest inspiration and why?
We look to leading iconic brands worldwide for inspiration and standards in aesthetic design and quality. Our aim is to design and develop the very best of British furniture for the next generation of Parker Knoll customers.
What brings you to INTERIORS UK this year?
Our passion for growing the brand and increasing its exposure at one of the most well-renowned shows in the UK furniture manufacturing industry. Interiors UK is a major event in our calendar and provides the ideal environment for meeting our leading UK retailers.
Can you tell us a little about your plans for the show?
We will be launching new collections and showcasing the Parker Knoll brand to both new and existing customers. Since the Parker Knoll brand repositioning over 18 months ago, we have continued to innovate, grow and evolve and it is important we use Interiors UK as a platform to communicate this to the market
Are you planning to launch any new products at this year’s event?
We are very pleased to be launching a new model to our Classic collection and new collections of luxurious fabrics to add to both the Classic and LifeStyle fabric ranges. As a brand who always aim to improve and innovate we will be launching updates to existing best-selling models.
Which other exhibitors are you looking forward to seeing at the show?
As always we look forward to witnessing where the market it going, looking at other manufacturers and designers for inspiration and possible ideas for collaboration. As a brand, we have been working closely with Out of the Dark and are now very excited to view their stand at this years’ Interiors UK.